
Feeling the heat? Where I live, at the moment the temperatures are around 90-95 F. But ladies, we know that some of us feel the heat day, night and it doesn’t matter what the temperature is outside. There is now a clothing line designed just for you and even better, it is sewn here in the USA.
Alvöru’s founder, Chief Cooling Officer Jeanette Knittel, has developed tops, bottoms and bedding using NASA technology. Her mission is to help hot women become cool. Below, I am wearing her Sleeveless Ruffled Top.
- Baby, it’s hot outside. I’m keeping cool with my Alvöru.
Jeanette’s mission started ten years ago. Tired of waking up in the middle of the night in what seem to be a pool of water, she knew there had to be a better way. Shopping for garments with wicking properties became frustrating. She decided to start her own brand.

Research led Jeanette to Outlast® . Originally developed for NASA, this remarkable fiber proactively manages heat and cold for optimal thermal comfort. When you are hot, Outlast® will help you to stay cooler. When cold, it will keep you warmer. If interested in the science behind how Outlast® can regulate body temperatures, click HERE.

Having a great idea and turning it into a viable business is not easy. Ten years passed from the idea to the first prototype. The work and research Jeanette has gone through impressed me. Clearly she is a dedicated women on a mission.
2011 was a pivotal year in Jeanette’s dream. She enrolled and went through the Kaufman Foundations’s three month long FastTrac program which helps entrepreneurs develop tools to realize dreams.

Next came the Block Business School’s nine month long Entrepreneurs’ Scholar Program through the University of Missouri at Kansas City. It was through this program that Jeanette did intensive research and developed her business plan. This included manufacturing in the US of A. Jeanette recently transferred the making her products from Texas to Kansas City with the KC Sewing Company founded by Laura Tres.
Now the women of the world have Alvöru: a business dedicated to our needs and our bodies’ well being.

The Sale
Jeanette has decided to have a ½ price sale of some of her earlier stock. One item on sale is the top I am wearing in this post. I picked it up at her Mother’s Day sale for 40% off so this is an even better deal! For her online shop, click HERE .

I think Jeanette has created an amazing product. She is truly a Fierce 50 woman on a mission and now you can try one of her tops for 50% off of regular price.

I might admit that I didn’t experience what million of women have worldwide. I never had one hot flash or a single night sweat. However, I am the only woman in my family that escaped this misery. During the time I was going through the change, I was getting my Masters in Education and maybe my body decided that was enough stress…that’s what I tell myself.

Having worn my Alvöru top on some of our hottest summer days, I’ve felt like the proverbial cucumber: cool. Another plus, Jeanette encourages input from her customers. Just last week on Alvöru’s Facebook page, she asked which new sleepwear prototype we liked the best. This is a lady who actively listens.
Links For This Post
And a little extra for my readers
Readers can get 10% of any regular priced item. Just use the code MTS10. This code will be in effect for one month. Jeanette always sends a fan with each order to help you stay even more cool!
You are certainly welcome to leave me a comment or two…or three.
I also link up with some great blogs every week. To see who they are go HERE.
Husband Michael, daughter Rachelle and FGI member Jacquie (thanks Jacquie) get credit for the photos today,
Thank you for stopping by. Take care……..
And don’t forget, the July 2nd Loved 1st Friday Linkup goes on all month!
Any post on a blog, Instagram, Facebook or the like can linkup to this style celebration. If you can copy and paste the URL in the Linky box, you are good to go!
One item is quite OK—a hat, skirt, pants, shoes, purse, or a piece of jewelry. That item (or items) can be from a thrift shop, eBay, consignment shop, vintage boutique, one of the online consignment shops such as RealReal–or even something a friend gave you because they didn’t want it anymore.
When you do post, I would appreciate a description about your 2nd Loved item (or items), what type of shop you found it and what drew you to it. Tell as much or as little as you want. To be featured in my collage, which I will put on Instagram along with your links, you have to say what item is second loved. That is a “have to”.
If you have never participated in a linkup before, no fear. Go to Linkup 101 guide that is found on my 2nd Loved 1st Friday linkup page (also found at the top in the tab section).
Just click the frog below to link up and join the fun!
These look like wonderful classic pieces, Terri – and thanks for the discount! Even though I had menopause ten years ago, I still get a hot flash now and then, darn it : >
-Patti
http://notdeadyetstyle.com
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Thank you Patti, they are very wonderful and very cool (in temp and neat) pieces.
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Now that’s really brilliant Terri!!
I do have an occasional hot flash–they don’t seem to bug me terribly, so I don’t complain much!! The cats seem to like it when it happens…ha ha!!
XOXO
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Jeanette’s idea is very brilliant. I don’t know anyone doing anything like this and to have them made here in the USA is even better!
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You are so lucky to dont have hot flashes! It s awfull! Especially at night! Nightwear for women in menopause should be great!
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Jeanette is coming out with a new line of sleepwear-she just had some prototypes on her Facebook page to get our opinions on.
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That’s great!
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It’s great to read about people innovate and Jeanette has done so with style. The top you are wearing is functional and dressed up all at once.
I love that you are supporting entrepreneurship, I’ll take a look. xx
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And she did this during her late forties and early fifties and she is incredible fun to be around-just a great lady.
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What an interesting and much needed invention – I’ll be visiting their site! Jacqui
http://www.mummabstylish.com
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I think so too. I have no idea what the shipping would have to be-but this is an original and fairly new (2 years, I believe). Things aren’t cheap but they work. I wish I could have some of the sheets for summer just for their general cooling factor.
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Wow, how neat Terri! I find it fascinating the science and tech that went behind this garment.. NASA ! Pretty top with the ruffles! I love that it can keep you cool and warm. Quite inventive. You look lovely and I love your plum bag!
Thanks for linking!
jess xx
http://www.elegantlydressedandstylish.com
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You look awesome in the long skirt with the ruffle blouse. I love the van. Thanks for linking up to Top of the the World Style
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